We spend the time to research the domain, the industry it is in, and it's competition to yield a generous and impactful offering, blending creativity and features as thoroughly and inexpensively as possible. An update of current domain name development projects is coming soon once we can tear ourselves away from domain development.
BassPedal.com
DesktopMonitors.net
AllInOneWirelessPrinters.net
ElectricScooters.us (updated to eBay)
UniversalRemoteController.com
Discontinued-Perfume.com
BassesForSale.com
RefurbishedElectronics.ca
RemoteCarStarter.org
Snow-Board.org
Used-Pickup.com
RemoteControlHelicopters.org
Excellent domain niche for Google SERPs and eBay product inventory, with a high value, high demand generic product. Routinely found on page one in Google, Yahoo and Bing, which generates a large amount of high quality traffic and is averaging an eCPM of $515. This site also has outperformed eBay's stated expected quality-click pricing range by almost 200%.
Launched: January 2010
Work Done: Misc. Custom Development, eBay API, Extra Content
With a global monthly average of 18,000 exact searches across the Google network, the keywords served as a decent starting point for a site full of optimized content, all geared towards a particular set of targeted searches. Traffic and search result research indicated that certain technologies and uses was the best path to follow. This all combines with a relatively decent CPC and low search competition, and it is a cool product and part of developing and emerging technologies and applications.
ReLaunched: June 2010
Work Done: Misc. Custom Development, eBay API, Extra Content
Traffickerz launches BookBags.org with a well organized and purposeful selection of book bags, each page custom SEO'd, with unique content to follow as data comes in. The research yielded a fairly obvious direction, however aligning the results with search intent took a little fiddling. One of the reasons why research is so important is that keywords do not always reflect intent, and this site's target market wasn't too clear with their search intent.
Launched: July 2010
Work Done: Misc. Custom Development, eBay API, Text content to follow
This has been the test domain for a long time. Used to test Google and eBay content and keyword combinations, graphics, layout, etc. The site has been reconditioned as a serious site (and not the whipping post test site) and generates about $100 / month. Still in test mode, content component to come.
ReLaunched: March 2010
Work Done: eBay API, Extra Content
Generic keyword domain development with lots of SEO and an eBay Shopping API. This site has outperformed eBay's expected quality-click pricing range, and enjoys an eCPM of approximately $428.
Launched: March 2010
Work Done: Misc. Custom Development, eBay API, Extra Content
We love loose diamonds, so we picked up the domain LooseDiamond.ca and built an eBay affiliate site.
The project is part of our "high value, easy to ship" series of eBay domain projects. Still in test mode, content component to come.
Launched: October 2010
Work Done: Misc. Custom Development, eBay API, Extra Content
Generic keyword domain development, SEO, and eBay Shopping API. Updated with a content component which brought down AdWords costs by well over 50%. If left alone, the site generates $100 / month, with AdWords campaigns the site does approx. $300 / month.
Launched: May 2010
Work Done: eBay Shopping API integration
Generic keyword domain development, SEO, and eBay Shopping API. Still in test mode, content component to come.
Launched: May 2010
Work Done: eBay Shopping API integration
Another domain drop, this site was immediately attractive because of the keywords in the domain which provide a focused niche that helps with SEO, and the crystal clear development path, and the fact that the terms generate about 74,000 avergage monthly exact searches on Google doesn't hurt.
The site has been sitting in first place on page one of Yahoo for about a month, which is nice, but not too difficult to do. The site is too new to anchor a reliable placement on Google and bounces around like a wild beast, but as traffic data comes in, site content is added and tweaked.
Launched: May 2010
Work Done: eBay Shopping API integration
The first domain industry content aggregator. The contributors for this site were hand-selected to form the basis of a well-rounded offering, providing an excellent snapshot of the domaining industry on a daily basis. Also, the first site to bring focus to the domain law niche.
ReLaunched: October 2009
Work Done: Custom Development.
One of the leading VW niche sites on the web, with approximately 24,000 uniques, and traffic from 174 countries. The new version is built entirely on a Wordpress install to accommodate community involvement beyond the forum and to meet the needs of the staff who update the content.
ReLaunched: May 2010
Work Done: Custom Development.
A simple clean site design upgrade to present a partial inventory of Mr. Borgos' / Impulse Corp domain portfolio. The database call that loads all the content into the home page is the wish of the client.
Launched: December 2009
Work Done: Misc. Custom Work
The goal of the project was to have a little fun, and develop a site which enjoyed a combination of showcase and function. The site is entirely custom built on Wordpress, allowing for both owner-generated content management and RSS feed aggregation, resulting in an attractive, useful, creative and on-topic developed domain that allows for growth.
We designed a mobile phone to use as the graphical interface, and act as a frame for the content, which is an extension on the "My" in MyMobi, and connecting the reader to the content through the phone.
Launched: October 2009
Work Done: Basic Package + RSS Integratrion + Misc. Custom Work
We are proud to welcome Eric Borgos. Eric is truly one of our favorite domainers and domain developers. His uniquely stright-forward approach to domain development has yielded numerous annual multi-million dollar sales figures and has created a vast network of successful properties.
Some of Eric's many properties include the Dumb.com Network and CheapFlowers.com, and sales include properties such as the Moniker-brokered Bored.com, Loco.com, ArubaVacation.com, HawaiianVacation(s).com, HotDate.com, DiscountCars.com and a suite of other premium generics.
It was our charge to create some branding, and put together a simple, clean blog design that tied all his front-end content together, and mirrored his approach and reflected the inherent style Eric has brought to the web.
Launched: July 2009
Work Done: Basic Package + Custom Branding / logo + Other Misc. work as required
Research into this topic provided some interesting results, and what we considered to be an obvious direction for content development. The USArmy is a popular subject online, with the term itself generating over 16,000,000 searches each month, and with a slightly (theorized) barrier provided by the TLD, it was clear that the content needed to perform in a niche with a focused approach.
The first question to answer was "what kind of click revenue can this topic possibly generate?" By utilizing some intuit and our inhouse SEO calculator, we found that the best possible niche in which to focus our SEO energies lay in the areas of education and training. Not only do these topics generate sufficient interest in which to develop the domain, but the click revenue was certainly worth the attempt. Add to this the current direction of the US Military and their planned troop withdrawls from the Middle East, it seemed natural to provide education, training and leadership development content as people research career possibilities, what is involved in the process, and what is required of them to become a member of the military. The content is written for a novice audience.
Launched: January 2009
Work Done: Basic Package + Additional Custom Content package
The first task was to determine what an electric scooter really was, as research into the term seemed to indicate that it was being used to describe anything powered by electricity, regardless of whether the riders stands or sits on it or in it, size, etc. As it turns out, an Electric Scooter by definition is actually anything with 2 or more wheels powered by electricity, but what is the general public's perception, and what are they looking for when they type "Electric Scooters" into Google?
These keywords generated some fairly clear results as to what the Amercian public looks for in an Electric Scooter; certain brands of electric scooters which partially defined the style they were searching for, and variations on mobility scooters, designed to support a more active lifestyle for those who are mobility-challenged.
To support the notion that most have of the electric scooter, we styled the site to include an example of that style in the header graphic, while utilizing green and other nature inspired design elements to reflect the environmental benefits of operating an electric scooter, including a creative yet simple sun-inspired motif to draw attention to Adsense ads. We then employed our targeted original written content to reflect the content most sought after by scooter-seekers.
To brand the site, we developed a logo and tag line that brought all elements together into a single attractive creative work, suitable for marketing efforts for the domain on the web or print.
Launched: January 2009
Added eBay API: February 2011
Work Done: Basic Package + Custom Branding / logo